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Yo Oma – Shownotes bij aflevering #4

Posted on 21-10-2006 in categories shownotes, workshops

1

In de podcast over viral marketing komen de volgende onderwerpen aan bod:

  • 0:54 – Wat heb je gemist in de eerste 3 shows?
  • 2:08 – Viral marketing is geen medium
  • 3:10 – Elke boodschap heeft virale potentie
  • 4:00 – Yo Oma fragment
  • 4:53 – Mond-tot-mond sneeuwbaleffect
  • 5:42 – Oproep in Sixpack
  • 6:52 – Learning #1 “Humor will get you anywhere”
  • 7:15 – Learning #2 “More than just film”
  • – Volkswagen Polo Small but Though
  • 8:40 – Learning #3 “Micro-budgets are ok”
  • 9:39 – Learning #4 “Don’t put a gun against my head”
  • 10:15 – Learning #5 “Seed your campaign”
  • 11:20 – Learning #6 “Content is still king”
  • 11:47 – Learning #7 “Define your goals”
  • 12:23 – Final thought

Tot slot nog het filmpje van de Volkswagen Polo dat ik halverwege noem:

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